So, I’m sure many of you do not religiously watch Bravo like I do… but stay with me on this one. Bravo’s newest TV show “Kell on Earth” follows Kelly Cutrone and her minions at People’s Revolution in the fast-paced world of fashion public relations.
Cutrone is cut-throat and intimidating as hell, and infamous for the line, “If you have to cry, go outside.” (Note: I would never work at a place where employees bursting into tears happened enough times for that rule to be in place). Yikes.
A recent episode, however, let loose another strange rule at People’s Revolution: employees are not allowed to use social media.
**Update: I was informed by Katy Smith that, in fact, employees of People’s Revolution are using social media. However, given the recent episode where a new hire was terminated for tweeting about being hired, I am leaving up this post. I’m still interested to hear your thoughts about social media policies.
Staff (and thus, actors) on Kell on Earth are not allowed to use social media – in fact, one poor girl was fired for tweeting about recently being hired to the agency. To be fair, she did tweet something to the effect of: “It’s official. I’m joining the cast!” Which doesn’t scream good intentions. However, the reason given for her termination was the general idea of her using social media.
While I understand that the general population catches on to new forms of communication slower than the industry, I can’t imagine doing my job without social media. Not only for the sake of my clients and their activities online, but to learn from peers and experts.
I learn something every day from my friends and those I follow on Twitter, whether it’s industry-related or other interesting, useful information. I am fortunate to work for an organization that not only sees the value of social media, but encourages employees to become trail blazers in the field. We are constantly pushed to try something new, discover new applications and teach each other.
What do you think? Do you find that social media helps you do your job? Or is it a distraction?
Does your company encourage your behavior online? Or prefer you do it on your own time?